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Featured Faculty

 Dr. Adam Guerrero, Ph.D.

  • PhD, University of Texas at Dallas
  • MBA, MA, University of Texas at Arlington
  • BBA, AA, Northwood University

 After completing my bachelor’s in business administration, I worked in sales, marketing, and analysis at the sales and marketing center at Xerox Corporation in Dallas, Texas. While working at Xerox Corporation, I completed my master’s in business administration at the University of Texas at Arlington. As I neared the completion of my MBA, I fell in love with economics, finance, and business and economic policy, so I decided to study for a master of arts in economics with a specialization in finance. After completing my MA in economics, I transitioned from sales and marketing at Xerox Corporation into financial sales at BBVA Compass. I continued to pursue my passion for applied economics and policy while working on a PhD at School of Economic, Political, and Policy Sciences at the University of Texas at Dallas. After I completed my PhD, I have kept myself busy as a professor, entrepreneur, consultant, and applied researcher in the areas of postsecondary educational outcomes, employee retention, free market economics, and applied marketing research in the areas of customer acquisition, satisfaction, and retention.

  1. Have you always had a passion for teaching? Why did you decide to become an educator?
    Yes, I have always had a passion for teaching.  I didn't know I wanted to teach until I was close to completing my second master's degree.  I decided to get an MBA because the organization I was working for at the time (Xerox Corporation) had 100% tuition reimbursement. My fellow peers told me that managerial economics was nothing less than grueling, so I naturally put it off until the end of my program.  What I worried would be a treacherous experience (learning economics) turned out to be quite a lot of fun.  I then went on to get a master's in economics w/ a specialization in finance before studying for a PhD at the School of Economics, Political, and Policy Sciences at the UT Dallas.  During that time, I have developed a passion for helping students succeed, and, of course, all of the teaching that comes along w/ student success. :-)
  2. What is one of your most memorable moments in the classroom?
    Sometimes students clap at the end of my classes (and I don't use a light up applause sign), which makes me feel good, but I'll try to tell a better story, a true story. Research design was one of the most challenging sequences in my doctoral program, and my professor set an expectation of "no excuses" at the start of the class. I was a firm believer. Anyway, as I left my home to sit for the final, easily one of the most dreaded examinations in the doctoral program besides the comps, I bumped into a regular stray cat I decided I'd drop off at a local shelter (no-kill) on the way to school. Once the car started, I could tell the cat was extremely nervous, but assumed he'd acclimate to the ride, so I decided to go as planned. As I drove out of the neighborhood onto the side roads onto the highway, the cat became progressively irritated, so I decided to try to calm him down by scratching his back in my lap (my lap). The cat immediately dug its claws into my thighs, at which point I spanked it's butt saying "No, no, no." thinking that a little spanking would make it stop. Long story short, by the time I got to the shelter, I was bitten, clawed, and urinated on over and over and over.  After saying my goodbyes to that stray cat, I rushed to UT Dallas, used the sinks in bathroom to bathe (kinda like a sponge bath, but with paper towels), before rushing to class to sit for my test.  I barely made it on time, but despite smelling like hand soap, wet cloths, and cat pee, I still took that test. I showed up.  Anyway, as I turned in my test my professor said, "What happened to you?"  I told him what happened, at which point he said "Well, you could have just taken it tomorrow." Ugh.
  3. If you could pass on any wisdom to your students, what would you share?
    I'd say show up, work hard, and be understanding.
  4. Is there a quote or saying that you live your life by?
    Here are my two favorite quotes (one I got from my Dean at a Faculty Assembly). You'll see that they are related to teaching.
    “Do not try to satisfy your vanity by teaching a great many things. Awaken people’s curiosity. It is enough to open minds; do not overload them. Put there just a spark. If there is some good inflammable stuff, it will catch fire.” by Anatole France and "Knowledge is indivisible. When people grow wise in one direction, they are sure to make it easier for themselves to grow wise in other directions as well. On the other hand, when they split up knowledge, concentrate on their own field, and scorn and ignore other fields, they grow less wise - even in their own field." by Isacc Asimov
  5. What is one thing you would like students to know about you?
    This is easy.  I would like my students to know that their success is my goal.